Lana Del Rey - Ordinary and Extra-Ordinary

PART SEVEN

LANA D E L    REY

ORDINARY: 

• She was born in New York in 1986.
• Lana Del Rey is her stage name, but her birth name is Elizabeth Woolridge Grant. This makes her relatable to us because she was not always a star.

• At 15, she was sent to boarding school in Connecticut, before moving to New York City when she turned 18 to study metaphysics at Fordham University. 
• This is personal information about her private life which has nothing to do with her music career and the star we know her as, making us as an audience feel like she is one of us.

EXTRAORDINARY:

She has alter-egos as "Gangster Nancy Sinatra" and "Lolita got lost in the hood is an unusual and unique selling point.

Her unique look - auburn hair in Veronica Lake waves, full lips and permanently artistic talons acts as a USP (Unique Selling Point).